Author: Emanuela Longo

Milan Men’s Fashion Week #MFW is back, four days totally devoted to men’s fashion to dictate the trends of Fall/Winter 2018/2019 Collection with the alternation on the runaways of the most important men’s fashion brands, both Italian and International.

The event, among the most important ones of next year, is taking place from 12 to 15 January, 2018, with a very rich guestbook, including new entries and big name missing.

The timetable of Milan Men’s Fashion Week #MFW includes thirty runaway shows distributed across four days. The event is opened by a classic brand of men’s fashion, Eermenegildo Zegna, walking the catwalks on Friday 12; on the other hand, the closing is represented by another important name: Frankie Morello. On day 15, the closing ceremony of the event is taking place at Maiocchi’s room.

Now, let’s see who are the protagonists of the kermesse: fashion designers. Several big brands are going to tread the boards, including Etro, Emporio Armani, Versace, Moschino, Ermanno Scervino and Fendi. Among the new entries, we can mention Isabel Bendato, Represent and, directly from New York, the Hunting World.

Salvatore Ferragamo and Damir Doma are among the big missing names of this edition of Milan Men’s Fashion Week #MFW.

This year one of the innovations is represented by the co-edited runaway shows bringing men and women together on the stage, such as those of Frankie Morello, Diesel, Desquared2 and Palm Angeles.

“This year, we want to unify the narrative frame –  Carlo Capasa, Chairman of the Italian  Chamber of Fashion, pointed out – in order to give enough room both to well-established brands and to emerging names”.